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North Pole Saudi Arabia

Project type

Conceptual Visualization / Storyboard Art

Date

2023

Role

Lead Artist / Designer / Visualizer

As Lead Concept Visualizer and Storyboard Artist, I contributed to the North Pole project, a transformative initiative in Saudi Arabia that features the Rise Tower, a record-breaking 2 km tall skyscraper designed by Foster + Partners. My role focused on delivering visually stunning architectural renders and storyboarding the video pre-production for the official NEOM SA stakeholder website, aimed at securing global funding and positioning Saudi Arabia as a hub for innovation, tourism, and culture.

Key Contributions Included:
Architectural Concept Visualization:
Collaborated closely with architects and designers to produce detailed and immersive renders of the Rise Tower and the surrounding North Pole development. These visuals were crafted to highlight the project's modern integration of nature and innovation, providing a compelling representation of the project's potential.

Storyboarding for Video Pre-Production:
Created dynamic storyboards that mapped out the narrative flow for the project’s promotional video. This involved crafting sequences that showcased the Rise Tower as the centerpiece of the North Pole, alongside key features such as residential neighborhoods, entertainment hubs, and green spaces.

Fostering a Global Vision:
Ensured all visuals and story elements aligned with the overarching vision of the North Pole as a global destination for living, working, and entertainment. My work underscored the project's commitment to sustainability, modernity, and cultural preservation.

Supporting Stakeholder Engagement:
Designed assets specifically tailored to the NEOM SA stakeholder website, creating an engaging and visually impactful experience for international investors and audiences.

Integration of Sustainability and Innovation:
Highlighted the use of renewable energy in the Rise Tower and the development's sustainable design philosophy, reinforcing the project’s alignment with global environmental goals.

Through my leadership in concept visualization and pre-production storyboarding, I helped communicate the ambitious scale and transformative vision of the North Pole project, aiding Saudi Arabia’s efforts to secure funding and promote the country’s evolving role as a global cultural and tourism destination.

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